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Big Cartel Press Page Template

About Us – Press

Page Template

Suitable for Any Aarcade Theme


The About Us – Press page is displayed in Aarcade Big Cartel theme previews as an example of a custom page.

Additionally, this page uses the inbuilt shortcode system, unique to Aarcade themes, to easily create complex content like galleries.

See installation instructions below.


Make sure you have an Aarcade theme installed before proceeding with the following instructions. This extra will only work with an Aarcade theme.

Read the shortcodes support article. Understanding Aarcade’s shortcode system will help you get the most out of this page template.

Create a new custom page, as detailed in the support article How do I add a page to my Big Cartel shop?, and name it “Press” or a relevant name of your choice. You can also use Insert Content pages to display this content anywhere in your shop.


Switch to HTML edit mode before proceeding – refer How do I switch to HTML edit mode?

Copy all of the code in the code box below and paste it into your new custom page content area.

Edit the content as required. As a minimum you will need to:

  • Replace the sample images with your own images. Refer to How do I upload images or files for my Big Cartel page content? to prepare, upload and retrieve public URL’s for your images (no hosting required).
  • Review and edit the gallery settings as required – ref. Shortcodes > gallery. Note:
    • The link setting has been used on each image to link to an external press source. Links can be changed on a per image basis and could also be to a pdf copy of a press release or another file (see above-linked How do I upload…) or they can be removed.
    • Because the links are to external sites, the ##nw suffix has been used to ensure they open in a separate window.
    • HTML can be used in gallery captions, but the caption must still remain on one line, hence the use of break tags – br – to create new lines in captions.
    • A new columns group has been used for each row, to allow for varying caption lengths (this avoids the default masonry layout of the gallery).
  • Replace the filler text with your own text. Note:
    • Heading tags have been used to create titles.
    • Double returns between text lines automatically creates paragraphs, so there is no need to manually create p tags.
    • Horizontal rule tags – hr – are used to divide content.
    • The clearspace shortcode has been used throughout the content to create vertical padding where needed.

Click the Save link when you are done editing your page content.

After you have saved your page, to make the page link appear in a sub-menu under a parent page (i.e. the About Us page in our example), refer to section Moving Page Links to a Sub-page Menu of article How do I control the page navigation in my Big Cartel shop?

<h1>Gallery Shortcode</h1>

This is an example of using Aarcade's unique <a href="">shortcode system</a> to create a "Press" page. Using the <b>gallery</b> shortcode, you can create pages like this in just minutes.


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[[gallery columns="3" paddingv="20"]]
#caption#<b>T.I For Men</b><br /><span style="color:#777777;">Jan 2, 2012</span><br />FOR T.I FOR MEN FW 11.12
#caption#<b>Prada</b><br /><span style="color:#777777;">Dec 23, 2011</span><br />BY DAVID SIMS FOR PRADA SS12 CAMPAIGN
#caption#<b>L’Officiel Hommes Korea</b><br /><span style="color:#777777;">Dec 15, 2011</span><br />BY KIM HAN JUN FOR L’OFFICIEL HOMMES KOREA

[[gallery columns="3" paddingv="20"]]
#caption#<b>Sense</b><br /><span style="color:#777777;">Dec 12, 2011</span><br />BY JUNJI HATA FOR SENSE MAGAZINE JAPAN
#caption#<b>Hunter</b><br /><span style="color:#777777;">Dec 5, 2011</span><br />BY EMANUELE FONTANESI FOR HUNTER
#caption#<b>Esquire Spain</b><br /><span style="color:#777777;">Dec 2, 2011</span><br />BY ALFONSO OHNUR FOR ESQUIRE SPAIN

[[gallery columns="3" paddingv="20"]]
#caption#<b>Commons & Sense Man</b><br /><span style="color:#777777;">Nov 30, 2011</span><br />BY CHRISTOPHE KUTNER FOR COMMONS & SENSE MAN
#caption#<b>Remix</b><br /><span style="color:#777777;">Nov 28, 2011</span><br />BY MATTHEW BROOKES FOR REMIX MAGAZINE
#caption#<b>U+Mag</b><br /><span style="color:#777777;">Nov 19, 2011</span><br />BY IVAN MUSELLI FOR U+MAG